AWD – Design Approach

As AWD prepared to launch a new-and-improved version of their software, we collaborated with their team and Venice Communications on this product video explaining the updates, as well as the science and research behind them. We created a script with easy-to-understand terminology, then designed simple animation paired with upbeat music to make customers feel at ease about the transition to a fresh, new interface.

LINE-Seperator_v02

AWD-DesignApproach_Storyboard